Bonus, Reykjavik
Bónus, an Icelandic supermarket chain renowned for its economical approach, stands as a prominent example of efficient retail management. Owned by Hagar, a subdivision of the Baugur Group, Bónus has established a significant presence with 31 stores across Iceland and an additional seven in the Faroe Islands. The chain's operational model emphasizes cost-effectiveness and simplicity with limited hours, basic shelving, and a centralized fridge, avoiding individual chiller cabinets.
The inception of Bónus in April 1989 marked a pivotal moment in Icelandic retail history. Founded by Jón Ásgeir Jóhannesson and his father, Jóhannes Jónsson, the first store was opened on Skútuvogur street in Reykjavík. The rapid expansion of Bónus in the ensuing years was remarkable, quickly elevating it to the status of Iceland's largest supermarket chain.
The early 1990s were a period of significant growth and strategic partnerships for Bónus. In 1992, the chain formed a pivotal alliance when Hagkaup, another Icelandic supermarket, acquired a 50% stake in Bónus. This partnership led to the establishment of Baugur, a joint purchasing company, in 1993. Further expanding its geographical footprint, Bónus ventured beyond Iceland in 1994, making its first investment in the Faroe Islands.
Today, Bónus, along with Hagkaup, operates under the umbrella of the Baugur Group's Hagar division. This corporate structure has facilitated a synergistic approach to retail management, combining the strengths of both supermarket chains. The continued success of Bónus is a testament to the efficacy of its operational model and its adaptability in the dynamic retail landscape.
The inception of Bónus in April 1989 marked a pivotal moment in Icelandic retail history. Founded by Jón Ásgeir Jóhannesson and his father, Jóhannes Jónsson, the first store was opened on Skútuvogur street in Reykjavík. The rapid expansion of Bónus in the ensuing years was remarkable, quickly elevating it to the status of Iceland's largest supermarket chain.
The early 1990s were a period of significant growth and strategic partnerships for Bónus. In 1992, the chain formed a pivotal alliance when Hagkaup, another Icelandic supermarket, acquired a 50% stake in Bónus. This partnership led to the establishment of Baugur, a joint purchasing company, in 1993. Further expanding its geographical footprint, Bónus ventured beyond Iceland in 1994, making its first investment in the Faroe Islands.
Today, Bónus, along with Hagkaup, operates under the umbrella of the Baugur Group's Hagar division. This corporate structure has facilitated a synergistic approach to retail management, combining the strengths of both supermarket chains. The continued success of Bónus is a testament to the efficacy of its operational model and its adaptability in the dynamic retail landscape.
Want to visit this sight? Check out these Self-Guided Walking Tours in Reykjavik. Alternatively, you can download the mobile app "GPSmyCity: Walks in 1K+ Cities" from Apple App Store or Google Play Store. The app turns your mobile device to a personal tour guide and it works offline, so no data plan is needed when traveling abroad.
Bonus on Map
Sight Name: Bonus
Sight Location: Reykjavik, Iceland (See walking tours in Reykjavik)
Sight Type: Shopping
Sight Location: Reykjavik, Iceland (See walking tours in Reykjavik)
Sight Type: Shopping
Walking Tours in Reykjavik, Iceland
Create Your Own Walk in Reykjavik
Creating your own self-guided walk in Reykjavik is easy and fun. Choose the city attractions that you want to see and a walk route map will be created just for you. You can even set your hotel as the start point of the walk.
Reykjavik Introduction Walking Tour
Reykjavik is the capital city of Iceland. Located close to the Arctic Circle, it is the world's northernmost capital. This charming, eclectic destination is the center of Iceland's economy, culture, and government.
Reykjavík is considered to be Iceland's first settlement. According to ancient texts, Norseman Ingolfr Arnarson was drawn to Reykjavík's natural harbor and... view more
Tour Duration: 2 Hour(s)
Travel Distance: 3.8 Km or 2.4 Miles
Reykjavík is considered to be Iceland's first settlement. According to ancient texts, Norseman Ingolfr Arnarson was drawn to Reykjavík's natural harbor and... view more
Tour Duration: 2 Hour(s)
Travel Distance: 3.8 Km or 2.4 Miles
Reykjavik Historical Buildings Tour
Reykjavik, although primarily famous as a base from which to explore the rest of Iceland, is surprisingly full of unique historic locations, many of which are off the beaten path and thus not overrun with tourists. In fact, unless you're accompanied by a historian or knowledgeable local, you can easily walk right past them and not realize their historical importance.
Relatively small in... view more
Tour Duration: 2 Hour(s)
Travel Distance: 2.9 Km or 1.8 Miles
Relatively small in... view more
Tour Duration: 2 Hour(s)
Travel Distance: 2.9 Km or 1.8 Miles