V. Wittreicha and H. Deutsche, Brno
The building of V. Wittreich and H. Deutsch, located at Masarykova 19-21 in Brno, is a notable example of Functionalist architecture. Designed by architect Otto Eisler in the late 1920s, this building reflects the influence of German architecture that Eisler encountered during his studies at the Deutsche Technische Hochschule in Brno. The structure was originally commissioned by German merchants and serves as a mixed-use building with commercial spaces on the ground floor and residential areas above.
A defining feature of the building is its clean, geometric lines and lack of ornamentation, characteristic of the Functionalist style that emerged in the 1920s. This architectural approach, encapsulated by the slogan "form follows function," prioritized practicality and the efficient use of space over decorative elements. The building's commercial ground floor is distinctly set apart from the upper residential floors by a prominent horizontal structure, emphasizing its functional separation.
The building is situated on Masarykova Street, a major shopping thoroughfare in the center of Brno, which has a rich history as a trade route dating back to the 12th century. The street, once known as Ferdinand Street, was renamed to honor Tomáš Garrigue Masaryk, the first president of Czechoslovakia, following the end of the Austro-Hungarian monarchy. The architecture along Masarykova Street is varied, with buildings that were primarily constructed between the late 19th and early 20th centuries, reflecting different architectural styles from that era.
The V. Wittreich and H. Deutsch building stands out on this street for its modern Functionalist design, which contrasts with the more ornate Art Nouveau buildings nearby, such as the one at No. 7 designed by Leopold Bauer. Today, the building continues to serve a commercial purpose, housing an Adidas store on its ground floor, and remains an integral part of Brno's architectural heritage.
A defining feature of the building is its clean, geometric lines and lack of ornamentation, characteristic of the Functionalist style that emerged in the 1920s. This architectural approach, encapsulated by the slogan "form follows function," prioritized practicality and the efficient use of space over decorative elements. The building's commercial ground floor is distinctly set apart from the upper residential floors by a prominent horizontal structure, emphasizing its functional separation.
The building is situated on Masarykova Street, a major shopping thoroughfare in the center of Brno, which has a rich history as a trade route dating back to the 12th century. The street, once known as Ferdinand Street, was renamed to honor Tomáš Garrigue Masaryk, the first president of Czechoslovakia, following the end of the Austro-Hungarian monarchy. The architecture along Masarykova Street is varied, with buildings that were primarily constructed between the late 19th and early 20th centuries, reflecting different architectural styles from that era.
The V. Wittreich and H. Deutsch building stands out on this street for its modern Functionalist design, which contrasts with the more ornate Art Nouveau buildings nearby, such as the one at No. 7 designed by Leopold Bauer. Today, the building continues to serve a commercial purpose, housing an Adidas store on its ground floor, and remains an integral part of Brno's architectural heritage.
Want to visit this sight? Check out these Self-Guided Walking Tours in Brno. Alternatively, you can download the mobile app "GPSmyCity: Walks in 1K+ Cities" from Apple App Store or Google Play Store. The app turns your mobile device to a personal tour guide and it works offline, so no data plan is needed when traveling abroad.
V. Wittreicha and H. Deutsche on Map
Sight Name: V. Wittreicha and H. Deutsche
Sight Location: Brno, Czech Republic (See walking tours in Brno)
Sight Type: Attraction/Landmark
Guide(s) Containing This Sight:
Sight Location: Brno, Czech Republic (See walking tours in Brno)
Sight Type: Attraction/Landmark
Guide(s) Containing This Sight:
Walking Tours in Brno, Czech Republic
Create Your Own Walk in Brno
Creating your own self-guided walk in Brno is easy and fun. Choose the city attractions that you want to see and a walk route map will be created just for you. You can even set your hotel as the start point of the walk.
Brno Introduction Walking Tour
Brno is the second-largest city in the Czech Republic. Located in the South Moravian Region, it is the center of Czech's judiciary and the former capital of Moravia.
Brno is known for its exhibition center, one of the largest in Europe. It is also known for its international fireworks competition, Fire of Brno. The long history of fireworks and pyrotechnics are seen in the Spilberk Castle... view more
Tour Duration: 2 Hour(s)
Travel Distance: 2.7 Km or 1.7 Miles
Brno is known for its exhibition center, one of the largest in Europe. It is also known for its international fireworks competition, Fire of Brno. The long history of fireworks and pyrotechnics are seen in the Spilberk Castle... view more
Tour Duration: 2 Hour(s)
Travel Distance: 2.7 Km or 1.7 Miles
Functionalist Architecture in Brno
Functionalist architecture, a style that sought to meet the needs of the rapidly evolving industrial society, emerged in Europe in the wake of World War I.
After Czechoslovakia gained independence in 1918, Brno, the second-largest city in the country, developed rapidly both economically and politically. Its architecture reflected a modernist approach that prioritized functionality and... view more
Tour Duration: 1 Hour(s)
Travel Distance: 1.5 Km or 0.9 Miles
After Czechoslovakia gained independence in 1918, Brno, the second-largest city in the country, developed rapidly both economically and politically. Its architecture reflected a modernist approach that prioritized functionality and... view more
Tour Duration: 1 Hour(s)
Travel Distance: 1.5 Km or 0.9 Miles