Petit Bateau, Paris

Petit Bateau is renowned for its timeless designs and high-quality clothing, catering to babies, children, teenagers, and adults. Their garments, crafted from premium cotton, have remained consistent in their excellence over the years. The brand offers a wide range of products, including T-shirts that showcase new colors each season, stylish underwear sets, and elegant dresses.

The brand first emerged as fashionable during the mid-1990s, amidst the minimalist trend. Its immediate success was solidified when Karl Lagerfeld had Claudia Schiffer grace the Chanel runway wearing a Petit Bateau T-shirt beneath her suit. This pivotal moment led to the expansion of the children's model into adult sizes. T-shirt sales skyrocketed, multiplying by ten within three years. In 1994, Petit Bateau made its runway debut, capturing the attention of couturiers who transformed the white children's T-shirt into a fashion phenomenon. This marked the brand's foray into adult ready-to-wear.

In the year 2000, Petit Bateau proudly opened its flagship store on Paris' iconic Champs-Élysées and now stands as a globally renowned brand with a century-old legacy in crafting exquisite clothing and underwear. Boasting an international presence across Europe, Japan, China, the Middle East, Russia, and the United States, the brand's products are available in nearly 400 Petit Bateau boutiques, 4,300 partner stores, and through its established e-commerce platform, launched in 2006.

If you find yourself in Paris, it's worth taking the opportunity to stock up on Petit Bateau items, as you can often find them at more affordable prices compared to shops outside of France.